Before you're overwhelmed with year-end Best Of 2016 and Eight Forecasts for 2017 postings, we thought we'd sneak in one of our favourites. It's the annual Cultural Literacy slideshow by New York agency sparks & honey.
They have assembled a list of no less than 100 'must-know' concepts and terms for next year. Think of it as a crib sheet for all those upcoming conversations with clients, where you suddenly wish you had a string of hot trends on the tip of your tongue to prove your credentials. Anyone in a marketing, design, digital or PR agency should surely keep the list handy.
To whet your appetite, here are some tasters:
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