Helping teams to be more effective
How do you define the phrase ‘team effectiveness’? In what way would you expect a new agency management system to contribute to that?
The following 8-point checklist emerged as a result of answers given to us by six agency managers who have gone through the experience of implementing a Synergist system.
Steve Lawrence, LHM’s Operations Director, said:
“It [Synergist] empowers people. Everything is more transparent. It helps everyone to see how they can be more effective and more profitable from then on, and give better client service at the same time.”
Steven Clark, Financial and Commercial Manager of Tayburn, told us:
“The team are much more empowered now. It’s been an education for the team”.
“We give transparency to our teams, so they have the information they need to manage jobs properly.
“And the team sees how many hours are allocated to a job and how many hours are left. So when we have a Monday morning meeting to allocate who will be working on which job, it’s completely transparent to all.”
Kent Valentine, Director of Draw, said:
“Synergist is the phenomenon that touches every person in the agency, so it can join everything up, pull people together and demonstrate the value of each team to the rest. It increases people’s awareness of how everything works.”
Nigel Wilson, Managing Director CleverCherry, told us:
“It’s educating the team. They make better decisions now. It promotes self-education. Team members are much more aware now of what costs go into a job”
Michelle Earl, Managing Director of Earl & Thompson, said:
“It has handed back responsibility to those people who do the work and empowered each individual to maintain full control over their own accounts.”
And Steven Hunt of consultancy Steven A Hunt & Associates told us:
“It helps the team see how it all works and fits together. Another benefit is that today, everyone can estimate fees. It doesn’t just fall onto my desk.”
Client work by Earl & Thompson